Wunan Foundation

Market Creations Agency partnered with the Wunan Foundation at the start of 2024 as their new marketing and communications specialists, helping to deliver all facets of their day to day marketing activities, inclusive of social media management, monthly eNewsletters, and frequent media releases to promote their latest program and community developments. Additionally, our team also worked on Wunan's annual report and the redevelopment of their corporate website, and Lily Lagoon Resort multisite.

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Client Name
Wunan Foundation

Website
wunan.org.au

Year
2024

Category
Website Design, Marketing, Publications,

Marketing Management

Market Creations Agency work with the Wunan Foundation on a daily basis to capture good news stories and actively promote the foundations achievements and developments from its assortment of programs and social enterprise initiatives. We meet frequently to catch up on the latest developments, and then help transform these updates into stories that can be distributed across Wunan's active channels including Facebook, LinkedIn, eNewsletters, media releases and website news stories and blogs. Our design team also helps bring to life these stories with captivating visuals that connect the marketing materials with Wunan's branding to immediately capture the attention of readers. 

Website Development

Market Creations Agency have now worked with Wunan on two separate website projects. The first dates back to 2022 where we developed a digital presence for Wunan's recently acquired Lily Lagoon Resort, a unique Aboriginal owned and operated Kimberley accommodation experience. We then kicked off a new project to reimagine the Wunan corporate website in 2024, where we came up with an entirely revamped digital experience that provides an all-in-one means of keeping up with the latest developments from Wunan's various programs. The new site features a dynamic latest news feed, events calendar, Facebook integration, a dedicated space for Wunan Media’s latest creations and so much more.

Annual Reports

Market Creations Agency has worked with Wunan on their annual report designs since 2021, where each year we have brough to a life a new eye-catching design that accurately captures the East Kimberley aesthetic and local Indigenous influences, whilst staying true to Wunan's brand identity. The Wunan team do a fantastic job of capturing breath-taking imagery, which makes life for our designers that much easier, interweaving graphical design elements, charts and key quotes around real life imagery, to create a truly top-notch annual report design for Wunan's stakeholders to enjoy. 

Media & PR Copywriting

Under the marketing contract, our team of consultants also assist with the copywriting, development and distribution of media releases, which typically number between one and two per month, due to the significant volume of partnerships, community programs and social initiatives the Wunan team engages with. We work to ensure all messaging is strategic and aligned with Wunan's overarching communication objectives, and help to maximise exposure through our network of media contacts. A number of our media releases have led to significant exposure, with several articles being published to the ABC and the National Indigenous times among other outlets, whilst other stories have been picked up and led to radio and podcast interviews with Wunan's executive team and spokespeople. 

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The Outcome

We have hit the ground running with our partnership with Wunan, helping to deliver two new websites, a series of eye-catching annual report designs, and an abundance of day-to-day marketing materials in our time together. Wunan has been an absolute joy to work with throughout, offering to meet on a regular basis and providing a fantastic array of photos and timely updates, that has helped out team generate some significant results across Wunan's full suite of marketing and communication channels. We look forward to continuing our relationship into the future, and we will work hard to continue to provide high-level returns to repay the investment and trust they've placed in our team.