Brand Extensions

MEEDAC approached us with the challenge of integrating a commissioned piece of Indigenous artwork into their branding to complement their existing logo. The goal was to create a contemporary visual identity that reflects their deep connection to local culture and their role in supporting Indigenous communities. The outcome was a striking suite of brand assets, including business cards, email signatures, letterheads, and more. This refreshed identity has elevated MEEDAC’s brand presence and received strong praise from the community.

Website Design & Development

Following the rebrand efforts, we identified an opportunity to refresh the website we originally developed for MEEDAC in 2021. The updated website, launched in 2025, aligns with their new branding and offers an improved digital experience. Featuring the newly incorporated Indigenous artwork, the site provides users with a striking design and easy access to essential services, program information, and a social media feed for real-time updates. The refreshed design has been well received by both clients and stakeholders, driving stronger online engagement.

Event Marketing Materials & Support

Market Creations Agency is also providing strategic marketing support for MEEDAC’s Mid West and Goldfields Community & Employment Expos. Working closely with MEEDAC’s events team, we have developed a suite of promotional materials, including landing pages, flyers, programs, brochures, and social media graphics which have helped expand the reach of the expos, increasing participation from attendees, exhibitors, and sponsors.

Expo Landing Pages

A key consideration for the new website was streamlining MEEDAC’s expo event management. We introduced dedicated landing pages for each expo, integrating smart features to simplify exhibitor sign-ups and sponsor inquiries. The system also automates communications, sending exhibitors a promotional pack upon registration to help them maximise their event presence. This digital transformation has significantly improved efficiency and contributed to record-breaking expo attendance in 2025, with increased exhibitor and sponsor engagement.